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 Details of Georgia Tech’s agreement with Adidas 
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Post Details of Georgia Tech’s agreement with Adidas
With its contract with Adidas, Georgia Tech won’t be receiving a boatload of cash, but the Yellow Jackets will be well clad.

Tech will receive an average of $3.11 million annually from Adidas in cash and product over its six-year contract, according to the school’s memorandum of understanding with the shoe and apparel company, obtained by the nike free run femme pas cher through an open-records request.

The school will receive $200,000 annually in cash over the six-year contract that begins July 2018 while the allowance for gear will average $2.91 million, beginning with $3.05 million in the 2018-19 academic year. The
contract has not been signed as both sides work through details.

Tech’s $200,000 cash allocation is near the bottom of power-five conference schools, when compared to the amounts that they are receiving in the 2017-18 school year, according to data compiled by the Center for Research Intercollegiate Athletics (CRIA) at North Carolina. Only nine schools whose apparel nike free run femme pas cher were obtained through the center’s open-records requests are earning less. (Tech is receiving $950,000 this year from Russell Athletic in the final year of their contract.)

But Tech’s $3.25 million take for 2018-19, including both cash and product, would be 31st for the current academic year among power-conference schools, according to CRIA. That means Tech athletes and coaches should have plenty of three-striped gear, $3.05 million’s worth. By comparison, Florida State can order up to $2.8 million in gear from Nike this year, Virginia is receiving $2.6 million and Virginia Tech is permitted $1.6 million in product. In the final year of the Russell contract, the company is obligated to provide $1.35 million in apparel, although Russell does not supply cleats or shoes, as nike free rn flyknit 2017 femme will.

Apparel is measured in retail value. What can’t be measured is the good feeling that simply not being contracted with Russell will provide both Tech athletes and fans. Disparaged as “uncool” and criticized for a lack of gear to purchase, Tech athletes and fans rejoiced over the decision to part ways at the end of the contract. Further, basket nike air max femme pas cher has expressed its intent to work closely with Tech on branding, innovation and developing the Atlanta market, benefits that a contract can’t capture.


Tue Jan 16, 2018 2:45 am
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